Digital Advertising on Facebook, Instagram & Google
For Service based and Rental Businesses
We LOVE digital advertising—it’s hands down the most powerful growth tool we’ve ever seen for your industry!
While SEO is important, it takes around 4–6 months + to see results. And while social media helps build trust and maintain your brand’s presence, advertising is what really drives fast growth!
With the right setup and a well-planned strategy, we’re confident you’ll start seeing leads within the first 1-2 weeks—because we specialise in this space and have seen it work time and time again for businesses just like yours.
To be seen by customers, you can’t rely solely on SEO (organic traffic) or social media—you need ads to put your business at the top where customers are searching.
How we work.
Unlike traditional advertising, digital advertising is measurable. Whether you want to increase social engagement, drive website traffic, boost brand awareness, or—like most businesses—generate more leads, bookings and sales, we create a tailored strategy that aligns with your business goals.
Advertising isn’t a "set and forget" process. Once we’ve launched your campaigns, we monitor them daily, making meaningful adjustments to ensure we’re hitting your objectives. We work for you—we don’t take you on a wild ride that leaves you with a huge bill and no clue where your money went.
We can’t tell you how many businesses come to us each month frustrated by past experiences—spending thousands on digital ads with little to show for it. We’ve seen it time and time again, and it appalls us how many agencies take advantage of their clients. If this has happened to you, we’re truly sorry.
This is exactly why Shake Up Digital was created—to provide honest, results-driven digital marketing that actually works.
To learn more about what we stand for; Read here.
Rent-to-Own Advertising specialists
Here are the key insights we've gathered from our rent-to-own and rental business clients across Google and Meta advertising:
🚀 Google Ads tend to generate higher-quality leads, meaning the people who sign up are more likely to complete the process—from application to receiving their product or service. These leads typically cost more because Google Ads target people actively searching for a rent-to-own service, making them more likely to follow through.
🔥 Meta Ads (Facebook & Instagram) usually generate leads at a lower cost than Google Ads, but the quality can be lower after the initial lead form is filled out. This means more staff resources may be needed to manage the higher volume of leads, as fewer of them may convert into actual customers compared to the same budget spent on Google Ads.
Both platforms can deliver amazing results!
We’ll work with you to find the best strategy based on your budget and goals. In most cases, we start with both Google & Meta Ads (if the budget allows) and adjust spending based on which platform brings in the highest-quality leads.
If you’re ready to grow your business with smart, results-driven digital advertising, let’s chat! 🚀
Here’s an example to show why advertising is so important, using Google Ads:
Sarah’s Journey to Renting a TV
One afternoon, Sarah was sitting on her couch, feeling frustrated as her old TV finally packed it in. After thinking about buying a new one, she quickly realised it wasn’t something she could easily afford upfront.
She grabbed her phone and typed in “Rent a TV” on Google. A few hundred results popped up, but one website stood out: Brand X. What caught her attention straight away was that they used the exact phrase “Rent a TV” in their heading. It felt like they were speaking directly to her, so she clicked on their link without hesitation.
When Sarah landed on their website, she was impressed by how professional and consistent the branding was. Every page had the same logo, colour scheme, and clean design that matched the feel of their Google search result. Even the email she got after applying had the same branding, which made the whole experience feel seamless and trustworthy.
The website was easy to navigate. Sarah could browse through a selection of top-quality TVs, choose the one she liked, and add it to her cart. No need to pay the full price upfront—she could rent to own.
Sarah picked her favourite TV, added it to her cart, and was ready to check out. As she clicked “Submit,” a simple message popped up, confirming her selection and letting her know that her enquiry had been received. It also mentioned that someone from their team would follow up with her soon.
Within minutes, Sarah got an email from Brand X. The message thanked her for her interest and asked for a bit more info to move ahead with her application. They needed to know about her income to confirm eligibility and make sure the payment terms would work for her. The email included a link to securely fill out the required details.
Feeling relieved that there was an easy and affordable option, Sarah quickly filled out the form. A few hours later, she received a call from a friendly representative. They confirmed her details, explained the flexible payment options, and walked her through the rental agreement.
Before long, Sarah was enjoying her brand-new TV in her living room—without breaking the bank!
Here’s what you didn’t see that helped Sarah make a purchase:
Sarah grabbed her phone and typed “Rent a TV” into Google. Hundreds of results appeared, but one website stood out: Brand X.
Why? Because Brand X used the exact phrase “Rent a TV” in their heading. It felt like they were speaking directly to her, so she clicked the link without hesitation.
This wasn’t just luck.
Brand X was running a smart Google Ads campaign that targeted the exact keywords their customers were searching for. They knew what worked, and they made sure their ad appeared at the top when people in their area searched for rent-to-own appliances.
Once Sarah landed on the website, she was immediately impressed.
The design was sleek, modern, and easy to navigate.
The branding was consistent across every page.
It didn’t just look good—it felt trustworthy.
Even on her old 2015 iPad, the website worked perfectly. It was clear that Brand X had invested in making their site functional on all devices, not just the newest models.
Then came the final touch—a follow-up email.
The email matched the website’s branding perfectly.
The colours, fonts, and messaging were instantly recognisable.
Without even thinking about it, Sarah trusted the email and felt comfortable submitting her income information.
Why does this matter?
We understand that your digital strategy isn’t just about running ads. It’s about looking at the entire customer journey—what they see and everything happening behind the scenes.
When everything works together seamlessly, it can be the difference between getting 2 leads a day or 20, and between an ad budget that drives real results or one that just burns money.
That’s where we come in.
Send us a message to see if we’re the right fit for you. 🚀
Ready to learn more? Let’s chat!
Digital Advertising faq’s
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At Shake Up Digital, we use Google Ads to put your service-based business directly in front of ready-to-buy customers. We start by researching your industry and compiling both local and national keywords that matter most. From there, we rank them by search volume and craft a tailored Google campaign around these top-performing keywords. This ensures your ads are being seen by people actively searching for your service.
Whether you’re looking for local service ads, pay-per-click campaigns, shopping ads, or Performance Max campaigns, we take the time to understand your business needs and build the right campaign for you.
It’s never “set and forget” with Shake Up. We continuously optimise based on results, managing your Google advertising so it consistently delivers high-quality leads, not just clicks.
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We’re specialist Facebook advertisers who use Facebook Advertising Manager (now called Meta advertising) to design and launch compelling campaigns across Facebook and Instagram. These ads capture attention at every stage of the customer journey. From discovery to decision, ensuring your brand stays visible and competitive.
This involves constantly reviewing performance data: how are the creatives performing?, when do old creatives need to be switched off, and when is it time to introduce new ones? By keeping your campaigns fresh and data-driven, we maximise your results and keep your ads converting.
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Yes! Digital advertising, whether Google Ads or Facebook Ads, is 100% measurable. We track campaigns daily, adjusting based on engagement, website visits, leads, and bookings. Unlike traditional advertising, there’s no guessing game; we make every dollar count with transparent, real-time results.
We’ll always give it to you straight: here are your results, here’s what we recommend next. Numbers don’t lie, and that helps you make confident decisions with your marketing budget.
For example, let’s compare: a billboard might cost $1,000 for 2 months in your town. But how do you accurately measure its impact? At best, you might ask new clients where they heard of you, but the results are vague. Now compare that to $3,000 in Facebook advertising. If your ads generate leads at $20 each, that’s 150 leads. If 15% of those convert into paying clients, that’s 22 new customers.
Of course, every industry is different, but the point is clear: digital advertising gives you real numbers and real results, something traditional marketing can’t match.
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Many of our service-based and rental business clients begin seeing leads within 1–3 weeks. Platforms like Google Ads and Meta Ads are so effective because they target intent (people actively searching) and visibility (people discovering your brand).
However, the timeline and cost per lead depend heavily on your industry and budget. For instance, selling a luxury car or house package might cost $2,000- $5000 per lead, while a nail appointment could be just $10 per lead. (made up examples)
Once we understand your numbers, we can scale effectively.
Using the example from the previous question, if 22 clients cost you $3,000, that’s $136 per client. If the average car service is $180, and you rebook these new customers every 6 months, the $136 acquisition cost becomes highly profitable.That’s where we work closely with you, to define your break-even point, scale budgets wisely, and make sure your ads are consistently filling your books with clients.
Just remember, there’s no magic silver bullet. Successful advertising takes time, research, and ongoing adjustments. While some of our clients have seen amazing results straight away, that’s not the norm. The real wins come from building strong campaigns, testing what works, and scaling step by step.
With consistency and the right strategy, your investment has the power to keep growing over time. -
At Shake Up Digital, honesty is everything. We don’t sugarcoat, waste time having unnecessary meetings, or hide behind vanity metrics (like clicks and impressions). Instead, we act like a reliable friend, communicating quickly through WhatsApp and email, solving issues fast, and keeping the focus on what truly matters: performance and results.
If a campaign needs adjustment, we adjust. If something isn’t working, we’ll tell you straight. Our priority is simple: helping your business grow with integrity, clarity, and results.
Looking to grow your business with online advertising? At Shake Up Digital, we specialise in helping service based businesses and rental businesses advertise with Google Ads and Facebook ads, by creating effective sponsored FB and Google Ad campaigns.
As a trusted digital marketing agency, we develop custom marketing strategies that drive real results.
Whether you're looking for local advertising or want to advertise on Google, we’ve got you covered. We also manage Facebook Ads using Facebook Advertising Manager, ensuring your brand stands out with expert Facebook and Instagram advertising.
Not sure about the Google advertising prices or FB advertising costs? Contact us today, and we’ll walk you through our packages. If you're searching for a marketing agency near me that delivers, let’s chat. We’re specialists in this field and have clients worldwide! We’re only a call away.